BRANDED CONTENT & BROADCAST
A consumer’s route to act on a brand message has been disrupted by the internet community. People now take recommendations from trusted online sources – third party websites, forums, bloggers and their own social media networks – before making their final decision to act.
Lansons works closely with these trusted networks to create branded partnerships across online and social platforms. These partnerships drive increased brand affinity and propensity to act on messaging, delivered by networks whose opinion matters to your audience.
From relevant trade sites and news portals to blogger engagement and YouTuber campaigns, we find the right partnership to reach your audience.