By understanding the brain, we can drive change and engagement initiatives. That’s why we partnered with Dr Helena Boschi, a psychologist specialising in applied neuroscience in the workplace, to form a unique approach in our ‘Communications for change and transformation’ services.
A good reputation is vital to success in business and in life. Despite this, reputation remains an often misunderstood and neglected asset. In Reputation Management: The Future of Corporate Communications and Public Relations, Tony Langham argues that reputation management is the future incarnation of public relations and corporate communications, providing a complete blueprint for CEOs, Board Directors and shareholders.
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