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Lansons Podcast 4: Reaching your audience – Clearer communication for Asset Managers

The Financial Conduct Authority has warned that consumers face ‘information overload’ in their communications with financial services groups. It suggests smarter communications through the use of things like infographics and video, and changes to those reams of tedious terms and conditions.

What does this all this mean for Asset Managers and how can they reach national and international audiences better and more creatively?

To discuss these matters, host Jon Cronin, joint head of Lansons Live is joined by Neil Robson, regulatory and compliance partner in the financial services team at Katten Muchin Rosenman’s, Geoff Candy, News Editor for Portfolio Adviser and Megan Murray Jones, joint heads of Branded Content and Broadcast at Lansons.

Produced by Steven Arnoldi and Megan Murray Jones at the Lansons studio. To listen to more Lansons podcasts please visit our Soundcloud or share your views with us on Twitter via @LansonsLatest.