Intermarket rebrands as Lansons Intermarket
Name Change Marks Next Step in Partnership with UK-Based Consultancy
New York/London – October 10, 2019 – Intermarket, the specialist strategic communications consultancy based in New York, announced today that it has changed its brand name to Lansons Intermarket following its recent acquisition by leading independent reputation management consultancy Lansons. The firm’s rebrand heralds the next phase in the transatlantic partnership.
“Our rebrand to Lansons Intermarket at this time reflects that fact that we’ve now brought our firms together into a cohesive unit,” said Lansons Intermarket President Martin Mosbacher.
“We are eager to offer our clients a seamless package of communications services linking two of the world’s most important centers of finance and media: New York and London.”
The new brand name not only signifies the closer ties between the London and New York offices, but also the creation of a unified global team that offers clients a greater scope of services than ever before. In addition to more established corporate communications and PR services such as media relations, thought leadership and social media, Lansons Intermarket will be able to integrate surveys via Opinium, an award-winning strategic insight agency, as well as video production capabilities, to create a well-rounded reputation management service.
“The rebrand is the first step in an expansion of services we offer in the United States,” said Lansons Chief Executive Officer Tony Langham.
“We look forward to a greater focus on helping organizations define their purpose and manage their reputation, as well as navigate significant periods of change and transformation.”
“In addition to our new dual presence in London and New York, both Lansons and Lansons Intermarket are members of Global Communication Partners (GCP), an extensive international network that includes partners in over 18 countries and allows us to service clients with market intelligence and PR advice on a global basis,” said Lansons Intermarket CEO Matt Zachowski. “This vast international reach allows us to continue to provide best-in-class service to our clients while remaining on the cusp of developing trends in financial and corporate communications all over the world.”
Mosbacher currently serves as Chair of GCP, while Lansons Chair and Co-Founder Clare Parsons is currently Chair of PROI Worldwide.
Founded in 1986 by Matt Zachowski and Martin Mosbacher, Intermarket Communications provides strategic communications consulting and tactical public relations services to a wide range of clients operating across the global landscape, with particular emphasis on financial services. Intermarket has been ranked as one of the Top 10 Financial PR/IR firms in the U.S. for each of the past 20 years. Financial clients run the gamut from major global banks to potentially disruptive start-ups. The company also serves clients in the technology and higher education industries as well as not-for-profit industry trade associations. Service is a key factor that sets Intermarket apart. At Intermarket, all clients work directly with a team of experienced communications professionals who understand their business, help shape their story, and know how to make that story resonate with a variety of audiences.
Based in London, Lansons is a leading independent reputation management consultancy, 100% owned by people working in the business. It has been voted agency of the year seventeen times since it was established in 1989 by its Chair, Clare Parsons and Chief Executive, Tony Langham. Lansons has over 100 people (35 of whom own the Limited Liability Partnership), has won over 90 major awards, and works for more than 100 national and international clients. Through its membership of the international networks PROI Worldwide and Global Communication Partners (GCP), Lansons delivers global expertise and strategic advice. At the same time Lansons has been featured in the Great Places to Work ‘Best Workplace’ rankings for each of the past fourteen years. Lansons’ consultants are experts in media, investor, political, regulatory, employee and change, crisis, digital and international communications.
Providing a complete blueprint and toolkit for reputation, authored by our Co-Founder and Chief Executive Tony Langham...Read more
Why doesn’t financial services marketing work?
Lansons' Chief Executive Tony Langham explains why Financial Services score lowest in Opinium's 'The Most Connected Brands 2019' report...Read more