But today, brands and organisations can choose from multiple channels of communication through which to engage audiences. And to take advantage of that opportunity, they must think like publishers.
Editorial content is our heritage and our heartland. We draw on that experience to develop robust, bespoke content strategies for brands that are based on human insight and designed to create authentic connections between a brand and its audiences.
Our specialist teams of designers, writers (including several former journalists), event designers and filmmakers blend creative flair and strategic understanding to translate brand storytelling into high-quality content. We also partner with specialists in website development and event production to deliver positive brand experiences across all channels.
Our content amplification supports the Paid, Earned, Shared and Owned (PESO) model, blending strategic media relations and influencer marketing with direct, multi-channel activation programmes.
Engineer your campaigns and storytelling in ways that are memorable, insightful and shareable with our film, animation and podcast services. Now producing remotely.
Whether through an online-events programme, one-off experiential activations or engagement delivered through partnerships, we help brands engage audiences in the real world with unique, relevant, meaningful experiences.
Communicate your defining ideas and demonstrate authority in your area of expertise with the audiences that matter, through editorial and thought leadership content.
From editorial design to infographics and brand assets, we align creative vision with the project needs to produce impactful and high-quality collateral in tune with your brand.
Bingo! A, now-familiar, voice joyfully shouts as, for the fourteenth time that day, someone is caught chatting away, blissfully unaware they’re in a silent movie.“You’re on mute!” they chorus, as the unfortunate ‘victim’ dutifully rolls their eyes, throws their arms up in self derision and searches out the unmute button to apologise (again).
2020 was the year of remote online events as companies pivoted towards new methods of communication, and it looks like that trend will continue for the first half of 2021, at least.So now that most companies are doing online events (or should be doing), how can you make yours stand out and encourage people to come back for more?
I haven’t met a business leader who needs convincing of the need for Purpose lately. Have you? Covid-19 has undoubtedly accelerated demand for organisations to live their purpose through action which is helping the world, and many have stepped up to the plate.