Working often in highly-regulated, complex sectors, our campaigns are strategic, thoughtful and focused on tangible outcomes.
We create powerful campaign platforms which offer differentiation, demonstrate leadership and deliver impact.
Our award-winning ideas connect brands with their audiences in distinctive and ownable ways, creating brand experiences designed to raise awareness, deepen engagement and enhance reputation.
Board Director and Member of Management Team
Claire is a marketing communications specialist with nearly 20 years’ experience developing integrated strategies for clients in financial and professional services, retail, Government, healthcare and FMCG.
I haven’t met a business leader who needs convincing of the need for Purpose lately. Have you? Covid-19 has undoubtedly accelerated demand for organisations to live their purpose through action which is helping the world, and many have stepped up to the plate.
Bingo! A, now-familiar, voice joyfully shouts as, for the fourteenth time that day, someone is caught chatting away, blissfully unaware they’re in a silent movie.“You’re on mute!” they chorus, as the unfortunate ‘victim’ dutifully rolls their eyes, throws their arms up in self derision and searches out the unmute button to apologise (again).
Christian Happi, a professor of molecular biology and genomics, and one of Africa’s leading scientists recently sat for a Lunch with the FT, one particular comment of his has stayed with me: “It’s only when we all have purpose that we can actually change the narrative”. Today, brands and businesses are re-framing their purpose through an Environmental Social Governance (ESG) lens, with consumers increasingly driven by a narrative of sustainability.
On 3rd February 2020, Boris Johnson stood under the murals of Greenwich Maritime Museum to outline his vision of a Global Britain outside the European Union. Almost exactly one year on, the UK has left the EU and the Prime Minister is trying to make his promise a reality. The Government’s agenda is driven by an attempt to look further afield than our closest neighbours in Europe to influence global policy.